My Role: Live Action Director
Berocca is an effervescent mix of vitamin and mineral supplements, proven to support both physical energy and mental sharpness. My goal was to represent this refreshing and invigorating feel with a spot that feels rhythmic and energetic.
The result is a sonic and visceral mix of four key ingredients: boom, pop, pour, fizz. Shooting on the Phantom Flex, Berocca is to brought to life in a syncopated choreography of high-speed liquid, product photography and creative sound design.
Gretel ECD: Greg Hahn
DP: Pierre Rouger
Editor: Eron Otcasek